Gotta See It: Dallas Mavericks make incredibly subtle logo change

Pictured: the old, obsolete logo of the Dallas Mavericks. (Brandon Wade/AP Images for T.D. Jakes Ministries)

A new era of Dallas Mavericks basketball has arrived.’s Earl K. Sneed has reported that the team will change its logo for the 2017-18 season, after seeing its streak of three consecutive playoff appearances end.

Prepare to be amazed.

The change comes with Nike taking over as the official on-court apparel provider of the NBA.

The Mavericks did win a championship with the lighter blue back in 2011, but have yet to make it out of the first round since.

And with 39-year-old fashion icon Dirk Nowitzki in the twilight of his illustrious career, you can’t really blame Dallas for trying to spark a new generation of fans.

Reviews to the makeover seem mostly positive thus far.