Study finds most, least expensive NHL road teams

NHL insider Chris Johnston discusses the most intriguing stories heading into the season, namely how the Steven Stamkos situation plays out in Tampa Bay, and what the new era in Edmonton brings.

Which road teams get the most support in enemy arenas?

Besides looking around and saying, “My, there sure are a lot of loud people in red sweaters in this Tampa arena,” there is a more scientific way to figure that out.

Examining how resale prices of NHL tickets in 2014-15 fluctuated with each visiting team, SeatGeek — a New York-based online ticket marketplace and aggregator — ranked all 30 NHL clubs and determined which ones “travel” the best.

And the league-champion Chicago Blackhawks come out on top — a finding that should come as no surprise to anyone who tried to book a hotel in Tampa during the Stanley Cup Final (or anyone who picks the NHL’s marquee outdoor game matchups).

Calculating an “Away Price Bump” for every team, SeatGeek discovered Chicago spurred a 57 per cent increase in ticket prices as the visiting team.

Well-established franchises with widespread fan bases — New York Rangers (39 per cent), Pittsburgh Penguins (38), Montreal Canadiens (29), and Detroit Red Wings (26) — round out the top five.

NHLPriceBumpGraph

The world’s richest hockey team, the Toronto Maple Leafs, had the most expensive average resale home tickets at $177, more than double last season’s NHL-wide average ticket price of $84.

The Columbus Blue Jackets had the cheapest average tickets at $44.

The toughest ticket to sell at a profit in 2014-15 belonged to the 29th-place Arizona Coyotes, who carried a negative 25 per cent Away Price Bump. Away tickets for the Florida Panthers (-24 per cent), Blue Jackets (-23), Carolina Hurricanes (-19) and Ottawa Senators (-18) can also be scooped for below face value.

We would expect the Edmonton Oilers (-15 per cent in 2014-15) and Buffalo Sabres (-17 per cent) to see their rankings improve this season with the acquisition of Connor McDavid and Jack Eichel, respectively.

NHLPriceBumpChart

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