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Press Release
SPORTSNET RADIO RATINGS INCREASE IN A COMPETITIVE ENVIROMENT
Prime Time Sports scores with a 9.4% share in March, April and May for Men 25-54
TORONTO (June 9, 2011) – Sportsnet Radio The FAN 590 continues to be the leading destination for all-sports radio news and opinion, posting a 5.8 share for Men 25-54 during March, April and May of this year (R2 2011). This is a 14 per cent increase over December 2010 to February 2011 (R1 2011).
Prime Time Sports with host Bob McCown maintains a third-place ranking in the total Radio market with a 9.4 share (R2 2011) amongst Men 25-54, nine per cent above the (R1 2011) ratings period.
"I am thrilled with the numbers as we continue to deliver compelling radio to more than half a million listeners every week," said Don Kollins, Program Director, Sportsnet Radio The FAN 590. “We have the best listeners who embrace our talent, topics and live play-by-play such as Jays, Raptors, and TFC. Sports fans want to hear from the most knowledgeable and well-respected broadcasters in the business, that’s why they keep coming back to us."
The morning show featuring Greg Brady and Jim Lang has grown 13 per cent from (R1 2011) to (R2 2011) with a 6.9 share in Men 25-54. The Jeff Blair Show remained strong with a 6.3 share (R2 2011) while Hockeycentral at Noon scored a 6.2 share (R2 2011), a 19 per cent increase from (R1 2011).
For all the highlights, breaking news and inside stories, tune in to Sportsnet Radio The FAN 590, Sportsnet Connected and visit www.sportsnet.ca.
Source: BBM PPM June 2011, Toronto CMA
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