The collection of stars competing at the World Cup in Toronto aren’t done yet and we’re already looking forward to the next time most of the planet’s best players will be back under the same roof.
The Los Angeles Kings will host the 2017 NHL All-Star Game and on Monday they unveiled what the logo will look like.
From the NHL’s press release:
“Designed by NHL Creative Services, the 2017 NHL All-Star logo was designed to incorporate elements of Los Angeles and the hometown Kings. The trendy urban “LA” features the Kings’ trademark colours of black, gray and white. In addition, the gold and jeweled typography of the “LA” is a nod to the glitz and glamour of the city, which is home to the stars of Hollywood and host to many major awards shows, including the Academy Awards, the Emmy Awards and Grammy Awards. The three points of the star in the logo signifies the third time Los Angeles has hosted NHL All-Star weekend (1981, 2002, 2017). The four stars represents each NHL Division.”
This year’s All-Star Game will be hosted by Los Angeles in late-January, with the skills competition scheduled for Saturday, Jan. 28 and the game on Jan. 29.
“Our fans, our players and our organization are looking forward to this All-Star season as we celebrate our 50th Anniversary,” Kings President of Business Operations Luc Robitaille said in the release. “We look forward to hosting this premiere event in our great city and making this All-Star weekend the biggest and best ever as the greatest players in the world visit Los Angeles.”
