Sportsnet acquires rights to World Cup of Hockey


Will Jonathan Toews and Jeff Carter suit up again for Team Canada at the 2016 World Cup? (Nathan Denette/CP)

TORONTO — The greatest hockey players in the game today will be descending on Toronto in 2016, and Sportsnet will be providing Canadians with some of the best seats in the house.

In partnership with the National Hockey League and National Hockey League Players’ Association, Sportsnet has acquired the exclusive Canadian English-language multimedia rights for the 2016 World Cup of Hockey.

The agreement includes television, online and mobile rights for the two-week tournament. All games of the tournament will be broadcast.

Sportsnet will announce additional details at a later date.

“Without a doubt, this tournament is going to be one of the biggest and best events in 2016,” said Scott Moore, President, Sportsnet & NHL Properties, Rogers. “The country’s passion for the game has never been stronger, and it will be incredible for Canadians to experience this event on home ice. This world-class event will enrich our industry-leading hockey offering and continue our strong partnerships with the NHL and NHLPA.”

Returning after a 12-year hiatus, 2016 World Cup of Hockey will be played at the Air Canada Centre in Toronto in September and October of 2016. The tournament is a joint effort of the NHLPA and the NHL, in cooperation with the International Ice Hockey Federation.

This marks the first time Sportsnet will broadcast the World Cup of Hockey. TVA Sports, Sportsnet’s French-language partner, has acquired the Canadian French-language multimedia rights, and will be the exclusive Francophone broadcaster of the tournament.

“The 2016 World Cup of Hockey will be a spectacular moment for our League and our players,” NHL Commissioner Gary Bettman said. “We know Sportsnet and TVA will capture the excitement, the drama and every moment of what will be outstanding hockey for our fans across Canada.”

“We are excited to reach an agreement, along with the NHL, for Sportsnet and TVA Sports to broadcast the 2016 World Cup of Hockey – a two-week competition that will feature over 150 of the top hockey players in the world,” said Don Fehr, NHLPA Executive Director. “Hockey fans from coast-to-coast in Canada will experience comprehensive coverage of the players participating in this best-on-best tournament.”

The 2016 World Cup of Hockey will feature national teams from the United States, Canada, Russia, Sweden, Finland and the Czech Republic, as well as two all-star teams – one made up of the top 23-and-under North American players and the other featuring the top NHL players from the European countries that aren’t represented by national teams.

In total, the 2016 World Cup of Hockey is expected to attract more than 150 of the world’s best hockey players from the NHL and internationally.

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