Since their inception into the NFL as the Baltimore Colts, the horseshoe has been an iconic symbol for the Indianapolis Colts.
In preparation for the 2020 season, the Colts have no plans to mess with tradition. Instead, they are adding a secondary logo to provide a more modern look to complement their history.
The team unveiled the new secondary logo on their Twitter account and some changes to their uniforms as a throwback to the early years of the franchise.
New secondary logo.
New wordmark.
The Horseshoe. pic.twitter.com/rmdCVdb9h6
— Indianapolis Colts (@Colts) April 13, 2020
The outline of the new “C” logo features the state of Indiana as well as the seven grommets that are seen on the primary logo.
“The horseshoe remains our most iconic and timeless mark, worn by some of the greatest players in NFL history and loved by some of football’s greatest fans, Colts Nation,” Colts owner and vice-chair Carlie Irsay-Gordon wrote in a statement.
“These new logos – particularly our new Indiana logo – honour our rich history, cement our real and lasting connection to Indiana and embrace the exciting future that lies ahead.”
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